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Choice37


Robin Cho aka Choice37 is an American-South Korean rapper, songwriter, and record producer. Currently working for South Korean label YG Entertainment and is member of Longevity Crew (USA) Hailing from the depths of the Southern California hip-hop scene emerges Choice37. Having honed his skills as 1/3 of the hip-hop trio Longevity Crew, Choice37 began the producing journey in 1997. With a wide and eclectic influential foundation that includes Bjork, Stevie Wonder, A Tribe Called Quest and Quincy Jones, one never knows what to expect from Choice37. Ever challenging the definition of a producer, Choice37 can even be found rhyming in his group. Currently Choice is working on various collaborations with different artists and is about to go on tour with the Longevity Crew to promote the new album Everything Builds. With all the choices that can be made, go ahead and make the one that counts: CHOICE37. Read more on Last.fm. User-contributed text is available under the Creative Commons By-SA License; additional terms may apply.

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